At Activa Media, we focus on real results, not vanity metrics like CTR or impression share. Like any other business, our medical clients care about what truly matters – patient enquiries, appointments booked, and increased revenue.
Here are 5 case studies showcasing how we've delivered significant growth that make a real difference for medical practices just like yours.
An orthopaedic surgeon moving from Singapore General Hospital into the competitive private sector needed to stand out.
With established competitors and the challenge of building a reputation independently with a small team, the doctor faced an uphill battle to grow the practice and meet ambitious revenue targets.
The goal is to raise awareness about the new practice's services, particularly focusing on treatments for knee, shoulder, and sports injuries, while simultaneously building credibility and positioning the doctor as a leading orthopedic specialist.
Additionally, the practice aims to achieve $1.5 million in revenue within the first year.
As one of many eye specialist clinics in a competitive market, this clinic faced the challenge of increasing visibility and attracting leads for high-value surgical services.
With so many options for patients, differentiating the clinic and maintaining engagement was critical.
The goal is to boost the volume of leads for high-value surgical procedures while optimizing appointment bookings through a data-driven approach. This will involve targeting potential patients more effectively, enhancing the overall customer journey, and ensuring that the booking process is seamless and informed by relevant insights to maximize conversions.
Engaged in regular strategy discussions and account reviews to align our marketing efforts with the clinic’s goals
A plastic surgery clinic known primarily for its expertise in eyelid surgery sought to expand its revenue by increasing demand for breast augmentation procedures.
With strong competition in the market, the clinic needed a strategic shift to position the surgeon as a breast augmentation specialist.
The goal is to increase revenue from breast augmentation procedures by positioning the doctor as a trusted specialist in this field, ultimately driving higher conversion rates for enquiries and surgeries.
Launched campaigns specifically for breast augmentation, promoting the surgeon’s expertise in this area
A urologist who had worked with us for over two years, faced a concerning decline in both leads and conversion rates despite consistent marketing spend and unchanged website features.
This prompted the urgent need for strategic reassessment in order to turn things around; not just on the campaign side but also on the service side (on the part of the clinic).
The goal is to increase conversion rates from enquiries to appointments while enhancing the patient experience to drive higher satisfaction and retention.
By streamlining the enquiry process and improving patient interactions, the aim is to convert more leads into confirmed appointments and foster long-term relationships with patients through exceptional service and care.
Despite a strong reputation and 20+ years of experience in colorectal and general surgery, the doctor experienced a stagnation in attracting new patients for endoscopic procedures.
The clinic faced intense competition and limited awareness about its advanced capabilities in endoscopy and laparoscopic surgery, which is something that we needed to tackle.
The goal is to increase awareness of the clinic’s services, boost demand for endoscopic procedures, and enhance patient acquisition and retention. By expanding visibility, driving interest in specialized treatments, and improving patient loyalty, the aim is to strengthen the clinic's market position and foster long-term growth.
Leveraged search engine marketing, social media, and content marketing to engage patients at various stages of their decision-making process
